Tuesday, December 30, 2014

Discovering A Successful Marketing Business Model For Facebook

By Jashua Moses


This is a fairly straightforward business plan. It is comprised of three parts: Facebook Ads, Facebook Fan page and your own website. Here is how the marketing process works: Paid Facebook Ad - Facebook Fan Page - Email Newsletter



The ideal model is to pick a field with large audience potential. Some examples are "weight loss", "going green", or "women's fashion." Then create a Facebook fan page and a corresponding website.

When you create your website, you will need to post interesting content within your chosen topic. You can use both short blog posts and original content to link to your original articles. This is called curating a contact. Then make your site the popular place for news on this topic.

Next get a Facebook "Like" ad campaign set up to obtain likes and fans for your fan page. In your ad campaign, target individuals with interests that are similar to the topic that your fan page covers. Then post shareable and useful content on your fan page every day. Include a variety of items, including photos and links to articles that are on your website. This will help to drive traffic to your website from your fan page.

Your email list will be an important way to keep in touch with your visitors and guests. You'll be sending out three to five emails each and every week to drive people to the new information that you post on your site daily or weekly.

A good example of this type of model is The Mind Unleashed website and its Facebook fan page that corresponds. Their fan page has about 6.5 million fans. It is used to bring traffic to their web page where there are many Google Ads. If there are only one percent of the fans that visit the site daily, that's still almost 65 thousand visitors. It's an easy model and can be repeated.




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